Why Does Personalization Matter in Data Marketing?
In the game of data marketing, there’s one buzzword you’d often hear. What does personalization mean for marketers, and how can it help you grow your chances at customer retention?
8 Data Marketing Essentials That You Should Know
Companies need to collect and act on sufficient data to provide a truly great customer experience, but there are eight important things companies must know first before embarking on a quest for data-driven marketing.
Eight Media’s Guide To Data Marketing
What is Data Marketing, and how does it benefit a business? Learn how it evolved into a game-changer in the current marketing landscape, here in the Philippines and around the world.
How to Make Your Marketing Strategy Data-driven
Now that big data is all the buzz in the industry, learn how you can make the most out of data-driven marketing.