Why Customer Experience Is the Heart of Digital Marketing

There are so many metrics we can use to measure the success of our campaign, but so is outstanding customer experience in digital marketing.
Consumer Experience: A Guide to the New Holiday Shopping Behavior

The COVID-19 pandemic is set to change how consumers shop during the holiday season—a period where retailers expect a surge in sales. And digital marketing and overall digital transformation are necessary for businesses to adapt to these changes.
How to Deliver Excellent Customer Experience in the New Normal and Beyond

Businesses need to be able to improve customer experience not only to win over prospective customers amid the pandemic but in the years to come. Let’s find out how businesses can deliver an excellent customer experience.