Data shows that business models made to adapt to the COVID-19 pandemic will significantly contribute to the growth of these businesses post-crisis. Digital marketing and digital transformation will play a transformative role in businesses especially SMEs.
The threats of COVID-19 to small businesses are profound and imminent. Even major companies were not spared by the COVID-19 pandemic. Is there still hope for small businesses?
Businesses have accelerated their digital transformation plans to thrive in the new normal while many are still apprehensive. Why are they skeptical about going digital?
While one of the easiest things to do during a crisis is to cut your marketing budget, it may not be the wisest.
In times like this COVID-19 pandemic, digital transformation plays a huge role to consumers, as they have limited access to the outside world unlike before.
With billions of people accessing the internet every day, digital marketing is now considered a top priority by everyone—from small businesses to global corporations.
These days, it seems that businesses have finally embraced how digital transformation is the best answer to all their problems. However, most are still wondering about the real question: How do you make digital transformation really work for you?
COVID-19 norms such as social distancing and lockdown have compelled consumers to swap their old buying habits with newer ones.
When it comes to digital marketing, you want to make sure that you can reach the largest audience possible, but different age groups react differently to advertising.
Proper digital marketing connects business owners with the right networks, helps them maintain the flow of supply for a sound operation, enables them to reach and retain wider audiences, and keeps their brands visible and prominent.
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