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If there’s one thing that successful businesses do right now that others should consider doing, it’s running PPC ads. Find out what are they and why should you care about them.

As consumers across the world face difficulties navigating governmental restrictions, in-store shopping became increasingly inconvenient or unavailable and while most consumers were forced to turn to online shopping the prevalence and potency of email marketing is strengthened.

A lead generation strategy is an important challenge for any business but some techniques no longer work like they used to. What should businesses pay attention to in the coming year?

All aspects of business growth and success will be heavily reliant on companies’ ability to adapt to changes in technology. For businesses to hijack growth opportunities, they should plan for emerging trends and craft a strategy to approach them.

The effects of a disaster can be devastating to a business. Typhoons, floods, or even the COVID-19 pandemic have, throughout history, shut down many businesses. And most businesses that do not have a business plan for continuity close for good.

The after effects of the Covid-19 Pandemic to businesses

The pandemic is causing an economic slump globally. With social restrictions and the general economy in freefall, how can businesses bounce back in 2021?

Consumers shifted their behavior amidst the pandemic. Digital adoption was paramount. This compelled more businesses to undergo digital transformation and come up with a digital marketing plan to adapt to market changes. Aside from this, new trends have also emerged this year which are expected to last even after the pandemic ends.