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Media Buying 101: How to Make or Break Your Digital Advertising Strategy

The media buying market is poised to rebound moving forward. Learn why media buying in digital advertising is a step you should not miss.

Reports state that the media buying market is poised to rebound during the post-pandemic recovery. Learn how media buying in digital advertising works and why it is a step you should not miss. Digital media buying is what gets you the ads you see on websites, YouTube videos, and other platforms. Media buyers purchase ad […]

8 Types of Targeted Digital Advertising to Connect with the Right Audience

Targeted digital advertising helps businesses connect with the right customers, send them relevant information, and build strong relationships with them.

Targeted ads help businesses connect with the right customers, send them relevant information, and build strong relationships with them. Find out how you can grow your audience with eight types of targeted digital advertising. It may be easy to come up with an ad and publish it on your chosen platform. However, the most difficult […]

Scale Your Business with Eight Media’s Guide to Digital Advertising

Digital advertising has now become a non-negotiable part of business marketing. Learn more about its relevance in the Philippine landscape. 

Digital advertising has now become a non-negotiable part of business marketing. Get an in-depth knowledge about its relevance in the Philippine landscape.  Quick fact: Did you know that the first digital ad was published on the internet in 1994? Since then, digital advertising, which leverages the internet for promoting marketing materials to the market using […]