How Important is Social Media Marketing for My Business?

Social media marketing is one of the most used strategies by Philippine businesses nowadays. To many, It’s their key to business success. Read on to find out more about its importance.
Eight Media’s Guide to Social Media Marketing

Social media has assumed a pivotal role in the daily lives of Filipinos, significantly influencing consumer behavior and engagement. Purchasing decisions and beliefs are often swayed by the content users encounter on these platforms! For business owners, this underscores the importance of prioritizing efforts in social media marketing in the Philippines. Social media marketing in […]
Top Brand Design Trends We’ll See in 2021

With the change in marketing strategy and more emphasis on digital marketing, many companies saw it fit to design or redesign their brand to reflect the new direction they were taking.
How to Build a Brand That Wins in the Market

Every business must have a brand development strategy. It must consider building a brand identity that is distinct from the other brands. It must also learn how to clearly communicate its value to customers—why it’s unique and why the consumer can only get that value from the brand alone.
Difference of Marketing and Branding: 5 Things You Need to Know

Marketing and branding are two terms that are often interchanged. Knowing their key differences will help you better understand what to do next with your business.
The Importance Of Branding In Businesses

Why companies are willing to spend billions just to promote their brand? What is the importance of branding? And how can a company build a good brand?
Should You Outsource to a Digital Marketing Agency?

There’s something to be said about getting the right tool for the proper purpose and the right person for the right job. Hiring a digital marketer or a digital marketing agency could mean extra investment. But at the same time, it also means getting what you pay for: an expert.
The Importance of Digital Marketing for MSMEs in the Philippines

Digital marketing’s benefits have gotten highlighted to businesses – big or small – worldwide, but it seems even more critical than ever in the pandemic era of rocked global economies.
Tips and Tactics for a Small Business’ Digital Marketing Campaign

Digital marketing will serve as a great equalizer. It has become the weapon of choice for owners of micro, small, and mid-sized businesses to elevate themselves further in their industry. A robust online presence is critical for any company or business, regardless of size
3 Simple Ways On Establishing Your Brand

The average Filipino is becoming more and more comfortable with purchasing essentials, goods, and services online, and this trend is expected to continue. How businesses, big or small, should establish their brand online?