How Apple’s iOS14 Update Will Affect Your Digital Ads
Apple announced that its iOS14.5 update will include App Tracking Transparency. What exactly does this mean? And what do you need to do
Best Practices & Strategies for PPC Ads
If there’s one thing that successful businesses do right now that others should consider doing, it’s running PPC ads. Find out what are they and why should you care about them.
Top Email Marketing Trends in 2021
As consumers across the world face difficulties navigating governmental restrictions, in-store shopping became increasingly inconvenient or unavailable and while most consumers were forced to turn to online shopping the prevalence and potency of email marketing is strengthened.
Lead Generation in 2021: Emerging Trends Businesses Should Pay Attention To
A lead generation strategy is an important challenge for any business but some techniques no longer work like they used to. What should businesses pay attention to in the coming year?
Top 5 Positive Digital Transformation Trends in the Philippines
All aspects of business growth and success will be heavily reliant on companies’ ability to adapt to changes in technology. For businesses to hijack growth opportunities, they should plan for emerging trends and craft a strategy to approach them.
6 Business Survival Tips In Case of Another Disaster
The effects of a disaster can be devastating to a business. Typhoons, floods, or even the COVID-19 pandemic have, throughout history, shut down many businesses. And most businesses that do not have a business plan for continuity close for good.
Will Things Be Different? The After Effects of the COVID-19 Pandemic
Data shows that business models made to adapt to the COVID-19 pandemic will significantly contribute to the growth of these businesses post-crisis. Digital marketing and digital transformation will play a transformative role in businesses especially SMEs.
How Businesses Can Bounce Back With Digital Marketing in 2021
The pandemic is causing an economic slump globally. With social restrictions and the general economy in freefall, how can businesses bounce back in 2021?
3 Digital Marketing Tips for the Holiday Season
The holiday season is the busiest season of the year. Businesses and experts agree that digital transformation and a relevant digital marketing strategy are no-brainers but how can businesses adapt to this year’s challenges and hijack opportunities for growth amidst the crisis?
Consumer Experience: A Guide to the New Holiday Shopping Behavior
The COVID-19 pandemic is set to change how consumers shop during the holiday season—a period where retailers expect a surge in sales. And digital marketing and overall digital transformation are necessary for businesses to adapt to these changes.
